Social and Environmental Initiatives 2009

Initiatives for Comfort

Promotion of Workers First

Example of the “WORKERS FIRST” logo in actual use

Example of the “WORKERS FIRST” logo in actual use

In the office buildings business, the Mitsui Fudosan Group has been working to create offices that workers find easy to use and where workers can work with rich spirit under the brand concept of “Workers First.” In fiscal 2008 as well, we continued to issue the “Workers First” information magazine, hold CS training for operational management staff, conduct tenant CS questionnaire surveys and implement other activities as we have to date, as well as holding concerts in the lobby of buildings and commemorative events, putting up seasonal decorations and much more.

Workers First

Workers First

Philosophy of “Workers First”

Thinking about how safe and comfortable office workers feel is our first priority. That is where Mitsui Fudosan's office buildings business begins. It is an office where workers can work with comfort and rich spirit at all times that is the very factor that enables the full potential of each individual to bloom. Bringing out the best in each and every employee leads directly to the success of tenant companies. That is our conviction. And that is the philosophy of “Workers First.”

Declaration of “Workers First”

We will campaign to consider "Workers First" in all work scenes on a daily basis. And our philosophy does not stop within, but also extends to proactively informing our customers - office workers. We hereby declare "Workers First."

Eco tour of the facility

Eco tour of the facility

Rooftop greenery trial

Rooftop greenery trial

Holding of Nihonbashi Eco Movement 2009

With Nihonbashi 1-chome Building (COREDO Nihonbashi) (Chuo-ku, Tokyo) marking its fifth anniversary since construction completion, Nihonbashi Eco Movement 2009 was held in June 2009 as part of “Workers First” initiatives. Participated by about 280 office workers, the event included a tour of the facility that introduced the environmental initiatives undertaken at the building and by tenants, as well as trial planting for rooftop greenery.

Universal Design and Barrier-Free Initiatives

The Mitsui Fudosan Group is working on planning and design that is easy for everyone to understand and use by incorporating the concept of universal design for office buildings, retail properties, hotels and other properties that are used by a great many customers, as well as for-sale condominiums, rental condominiums and detached houses. At the following facilities that opened in fiscal 2008 or later, the standards of the amended Heart Building Law are adopted.

Office building Jingumae M-SQUARE*
(Shibuya-ku, Tokyo)
Aoyama OM-SQUARE**
(Minato-ku, Tokyo)
Retail property MITSUI OUTLET PARK Iruma*
(Iruma-shi, Saitama Prefecture)
Ginza Glasse* and GINZA gCUBE*
(Chuo-ku, Tokyo)
(Miyagino-ku, Sendai-shi, Miyagi Prefecture)
(Misato-ku, Saitama Prefecture)
LaLagarden KAWAGUCHI**
(Kawaguchi-shi, Saitama Prefecture)
LaLaport IWATA**
(Iwata-shi, Shizuoka Prefecture)
Hotel Mitsui Garden Hotel Yotsuya**
(Shinjuku-ku, Tokyo)

Note: The Heart Building Law's Usability and Accessibility Standards are employed at *, while the preferable Usability and Accessibility Guidelines are employed at **.

Overview of AED Installation

Mitsui Fudosan is promoting the installation of automated external defibrillators (AEDs) in each facility. As for the building business, we have made it general practice to install AEDs as standard equipment in buildings that have someone on duty around the clock. The number of AEDs installed is 53 AEDS as of May 2009. The number of AEDs installed at our retail properties totals 73 AEDs at 37 facilities as of June 2009. We have shifted from installing AEDs in disaster prevention centers and information desks to installing them in common-use areas to enable more immediate rescue. Furthermore, in order for people to be able to appropriately respond when AEDs actually become necessary, we are working to obtain certification as having completed rescue techniques training courses. With regard to Mitsui Garden Hotels as well, AEDs have been installed in all hotels and basic training was conducted at the same time.

Smoking Area Separation Measures

Mitsui Fudosan is working to prevent exposure to secondhand smoke by promoting the separation of smoking areas at each facility. As for the building business in fiscal 2008, we established a smoking room in Hakata Mitsui Building (Hakata-ku, Fukuoka-shi, Fukuoka Prefecture) and added a smoking room in Kasumigaseki Building (Chiyoda-ku, Tokyo). Furthermore, we took such measures as the remodeling, etc. of smoking rooms in other office buildings. As for the retail properties business, we have already completed measures such as installing smoking rooms, etc. in each facility. At Mitsui Garden Hotels, we are pushing to make guest rooms non-smoking, as well as establishing a “non-smoking floor”. The ratio of non-smoking guest rooms to the total number of guest rooms was 19% in fiscal 2005, but has increased to 39.7% in fiscal 2008. We are also pursuing making areas around hotel lobbies and front desks non-smoking or separating smoking areas in such areas, and are taking responses in consideration of smokers as well, such as setting up smoking spaces in parts of the common-use areas of lobbies.

refresh room at the Hakata Mitsui Building

Separation of Smoking Area in Hakata Mitsui Building Receives an Award

In September 2009, Japan Tobacco Inc. hosted the SMOKERS' STYLE COMPETITION 2009 and our refresh room at the Hakata Mitsui Building was awarded the Highest Award in the Construction category (Design and construction: MITSUI Designtec Co., Ltd.). The room, which separates the smoking area, was designed to allow comfortable spaces for both smokers and non-smokers.

Special Feature 1 Bringing Enrichment and Comfort to Urban Areas Mitsui Fudosan's History of “Creating New Values”

Special Feature 2 Proceeding to Create While Retaining and Reviving - Nihonbashi Revitalization Plan -


Environmental measures on the Tokyo Midtown On the Green What we do for the earth (PDF : 5MB)