DiverCity Tokyo Plaza’s first major upgrade since opening
48 New or Renovated Stores Slated to Open, Including a Japan-First Attraction!
Stores scheduled to start opening from November 2 in conjunction with the facility’s 6th anniversary

August 29, 2018
Mitsui Fudosan Co., Ltd.

Tokyo, Japan, August 29, 2018 - Mitsui Fudosan Co., Ltd., a leading global real estate company headquartered in Tokyo, announced today that starting on November 2, 2018, a total of 48 new or renovated stores open sequentially at DiverCity Tokyo Plaza as part of the shopping mall’s first major upgrade since opening in 2012.

DiverCity Tokyo Plaza has strived to be not merely a shopping center, but a place where customers can play, have fun, and relax at amusement facilities such as Zepp DiverCity (Tokyo) and ROUND1 STADIUM. Future development of Tokyo’s bayside areas is expected to generate an influx of visitors, starting with those visiting Japan from abroad, therefore this upgrade aims to accommodate this increase in customer footfall, strengthen product lineups, enhance experiential entertainment, and create a more enjoyable place for both domestic and overseas customers.

The colorful lineup of new offerings will meet experience, shopping, and dining needs of different age groups with Japan’s first virtual reality-based amusement ride “hexaRide,” 12 stores appearing in Tokyo for the first time, 9stores appearing in a shopping center for the first time, and the opening of 6 stores under new lines of business.

As a place where customers can enjoy shopping for leading Japanese and global fashion brands and fast fashion items, DiverCity Tokyo Plaza seeks to continually evolve and earn further approval from customers by always delivering new added value and services.

Upgrade Highlights

In creating a more comfortable and fun place for even more visitors, 48 new or renovated stores are slated to open, including an attraction appearing in Japan for the first time ever.

1. Greater concentration of luxury fashion brands with the opening of new stores by Kate Spade New York, Furla, and Pandora.(PDF:331KB)
2. Stronger lineup of experiential entertainment with the opening of Japan’s first virtual reality-based attraction “hexaRide.”(PDF:377KB)
3. Expanded lineup of variety stores and new time-limited popup stores by buzzworthy and trend-setting tenants. (PDF:377KB)
4. Broad expansion of store genres, including sports, street, and trendy fashion.(PDF:397KB)
5. Store openings by a wide variety of tenants in the area’s largest food court, including new formats and firsts for Tokyo, such as Tsukiji Itadori Shimetora and Decora Creamery. More food court seating and a new kids’ area and event space.(PDF:379KB)
6. Opening of restaurants by varied tenants in the restaurant zone to respond to the needs of Japanese customers and customers from overseas, including new formats and firsts for Tokyo with Japanese, Western, and Chinese cuisine.(PDF:503KB)
7. Making DiverCity Tokyo Plaza a more comfortable place to work with the renovation of the workers’ common room.(PDF:503KB)

*The above photographs and illustrations are concept images

Overview of DiverCity Tokyo Plaza

Location map

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