Popular Summer Windchime Music Spots to Expand to Wider Area. First Ever Nihonbashi Shaved Ice Festival
ECO EDO Nihonbashi 2023: Wander Around and Connect through the Wisdom of Edo
This year is the 15th time the festival has been held with many events unfolding to enjoy the ECO coolness in and around Nihonbashi ECO
Held in the Nihonbashi, Yaesu and Kyobashi areas from Friday, July 7 to Sunday, September 4, 2023
June 15, 2023
ECO EDO Nihonbashi Executive Committee
Nihonbashi Muromachi Area Management
Mitsui Fudosan Co., Ltd.
ECO EDO Nihonbashi Executive Committee and Nihonbashi Muromachi Area Management today announced that it would hold “ECO EDO Nihonbashi 2023: Wander Around and Connect through the Wisdom of Edo” from Friday, July 8 to Sunday, September 4. ECO EDO Nihonbashi is a series of events around the area with a contemporary take on ryo wo toru (cooling down in summer)–the wisdom and ideas for daily life cultivated in the Edo Period. Visitors can enjoy cooling down through the ECO wisdom of the past, by eating flavorsome food (limited season Summer Gourmet menus), through fashion (wearing yukata), and seeing and listening to traditional windchimes.
In 2023, the Nihonbashi Shaved Ice Festival 2023 will be held for the first time, featuring shaved ice from long-established restaurants, department stores, hotels and retail facilities around Nihonbashi gathered in stalls, as well as roll out many other types of activity only possible in Nihonbashi such as Summer Windchime Music Spots with cooling Edo wind chimes and Sprinkle Water when it’s Sunny in Nihonbashi!
Various events on the theme of feeling cool in Edo will be offered, including the ecoedo menu of cooling foods and goods perfect for summer and bringing a photogenic, typically Japanese cool summer breeze atmosphere from Nihonbashi.
Official website: https://www.nihonbashi-tokyo.jp/ecoedo/
* Teaser site opens Thursday, June 15 and site open to the general public planned to go live from Thursday, July 6
Overview of ECO EDO Nihonbashi 2023
What’s Old is New and Summer Wandering: An ECO-lifestyle in summer unique to Nihonbashi and continued since the Edo Era (1603-1867)
This year’s theme is What’s Old is New and Summer Wandering. Utilizing wisdom cultivated during the Edo era for the Japanese to live environmentally friendly lives, we provide a way to get through summer that is unique to Nihonbashi.
ECO EDO Nihonbashi 2023 features a limited season food menu and goods to help cool you down in the hot summer weather, locations to enjoy the cooling sound of windchimes, and other attractions for a delightful neighborhood stroll in your yukata.
Overview of ECO EDO Nihonbashi 2023:
Wander Around and Connect through the Wisdom of Edo
|Friday, July 7 to Sunday, September 3
|Nihonbashi Information Office (Tel: 03-3242-0010; open weekdays 11:00-20:00; weekends and holidays 10:00-20: 00) * Subject to change
|Nihonbashi website preliminary notice * Teaser site opens Thursday, June 15 and site open to the general public planned to go live from Thursday, July 6
■Japanese version https://www.nihonbashi-tokyo.jp/ecoedo/
■English version https://www.nihonbashi-tokyo.jp/en/ecoedo/index.html
|Nihonbashi Muromachi Area Management and ECO EDO Nihonbashi Executive Committee
|Mitsui Fudosan Co., Ltd.
|Amazake Yokocho Shopping Street, Nihonbashi Kitazume-Shoutengai, Committee for the 100 Year Renaissance Plan of Nihonbashi and Environs, Nihombashi-miyoshikai, Nihombashi Restaurant Association, Ningyocho Shopping Street, Hamacho Shotenai Rengokai, Nihonbashi-Meikyo, others
|COREDO Nihonbashi, COREDO Muromachi 1, 2 and 3, COREDO Muromachi Terrace, Nihombashi Takashimaya Annex, Tokyo Tatemono Co., Ltd., Nihombashi Takashimaya Shopping Center, Nihonbashi Mitsui Tower, Nihombashi Mitsukoshi Main Store, Mandarin Oriental, Tokyo, Mitsui Main Building, Mitsui Garden Hotel Nihonbashi PREMIER, YUITO/YUITO ANNEX (Nomura Real Estate Development Co., Ltd.), others